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The story

Follow The Root

Dez is an Iranian-based product design studio that founded in 2016. Dez is passionate about design and creates innovative new products in home-wares. Dez, with its positive perspective and responsibility, tries to provide people with good moments, people in all levels and any races. Its goal is to design products which are easy to use, aesthetically pleasing and highly functioning. Dez aims to help nomads’ art and abilities to be known and provides the opportunity to produce many practically-used products with an emotional look which are produced by indigenous potentials.

Have you known it?

Dez is the name of a mighty river that originates from the mount Zardkouh Bakhtiari in Zagros mountain ranges and after passing north of Khuzestan, joins the Karun river in the east of the city of Shoushtar.

Selection Material

Dez tries to make a decent and familiar feeling for users by using natural raw materials in product making process since choosing suitable material is originated from “the thought of Dez Studio”. Using renewable materials is an important responsible for Dez towards people who preserve the nature.

“Less is more.”

Ludwig Mies van der RoheArchitect

“I have this mental sickness called creativity.”

Philippe StarckIndustrial Designer and architect

“I think it's really important to design things with a kind of personality.”

Marc NewsonIndustrial Designer

“Simplification is one of the most difficult things to do.”

Jonathan IveChancellor of Royal College of Art
Guess What

We’ve received some

awards, and we’re not

very shy about it.

Registration Certificate
Dezara Trademark
2021
Iran
Industrial Design Registration
Tea packaging
2021
Iran
Design Awards
International Art & Design Competition of Accademia Riaci
2017
Italy
Exhibition
XXI Triennale International
2016
Italy
Design Awards
Idiran competition 2015
2015
Iran

Biography

My name is Rahil Zamani, and I am a designer passionate about architecture, product design, and nomadic art. With expertise in technical detailing, spatial planning, and smart product development, I focus on creating innovative, functional, and aesthetically refined designs. As the founder of Dez Design Studio, I explore new creative possibilities, blending sustainability, technology, and artistry to craft unique products and interiors.

I founded Dez Design Studio as a space to explore new design possibilities, crafting unique products and interiors that reflect a deep understanding of materials, form, and user experience. Through Dez, I strive to push the boundaries of creativity and innovation, delivering solutions that seamlessly merge artistry with practicality.

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